It was so much fun watching Stephen and Az on ‘The Apprentice’ on BBC1 last night cutting adverts for the competing teams in the Advertising challenge. Both teams appeared to be fighting for attention of our fabulous editors.
“The candidates are summoned to London City Airport, where Lord Sugar sets them the task of devising a marketing campaign for a brand new budget airline. They need to come up with a distinctive brand, make a 30-second TV advert and design a uniform that flies the flag for their new airline.”
It was a pleasure having Karren, Claude and the candidates at West Digital so it was great to see the results on screen.